Description
Create a cohesive brand with a cohesive brand guide workbook. Brand Essentials is an interactive brand guide workbook designed to turn your business into a brand.
If you are a solopreneur, new business owner, or want to refresh your brand – you might be struggling to find a consistent, moving brand story to stick to. Brand Essentials is designed to simplify the process of building a brand. The workbook is easy to use, and once completed will be and also be a central point of reference for you, your staff, or any hired freelancers that are creating content for your brand.
Create a cohesive, consistent, and valued structure for your brand with the Brand Essentials!
Includes:
- 35-page workbook for outlining your brand – from positioning to visual properties
- 6 sections that capture each part of your brand’s identity
- 01.basics (overview, consumer deep dive, brand positioning)
- 02.tone (voice, attributes, messaging)
- 03.logo (logo, usage)
- 04.colors
- 05.type
- 06.imagery
- Interactive workbook to be filled out digitally and a printable PDF to fill out manually
- Filled with hints, tips, and resources to help you understand your brand better
