I am Naima Ayo, a compassionate strategy designer with a love for human connection.
Ayọ means joy in Yoruba. Praying for, rooting in, dancing with, and sharing sweet joy are major themes in my life. I want to plant more joy in your business, by offering solutions to marketing, branding, and design gaps you may have. I am passionate in creating joyful, enhancing experiences though minimal designs, valuable copy, multichannel strategies that convert. I also offer usable and refreshing marketing advice for new business owners and solopreneurs.
I would love to bring joy to your business. Learn more about my process, explore my services, and schedule for your free discovery call.
Experience:
I have industry experience in email & social media strategy and marketing; print and digital design; wireframing and rapid prototyping; user research through digital ethnography, interviewing, and surveying; video planning, script-writing, and editing; seo-rich content creation; product description writing; and web design. I’m still putting the finishing touches on my portfolio and it will be live soon, but you can start browsing some of my work until it’s live.
- Graphic Design – 10+ years
- Print Design – 8 years
- Copywriting – 8 years
- Web Design & Strategy – 8 years
- Social Media Management – 6 years
- Branding Strategy – 3+ years
- Content Marketing Strategy – 2 years
- Analytics and Optimization Strategy – 2 years
Music & Self Care
The only thing I’ve been doing longer than graphic design is writing. I wrote my first story book at age 7, and I have been writing music and song lyrics since I was 11. I will have some creative writings & technical writing samples available on my portfolio soon. But until then, check out some of the songs I’ve written! I have a collection of songs I recorded on my iPhone a few years ago called Early 20 somethings. Take a listen.
My ultimate passion (outside of breathing joy and music) focuses on empowering black girls to find inner joy through self-love and self care work. I have a line of self care goodies designed to uplift, sweeten, and raise your vibration. Learn more at Ritual+Vibe.
